As the hot summer market fades and we move into a slower autumn market our marketing strategies must change. In this market we rely much heavier on pre-marketing to ensure every possible buyer we can reach without going on the actual market is notified, then we bring the property to market to reach the remaining interested buyers.
During our pre-marketing for this incredible modern farmhouse one of the agents we reached out to had a very interested buyer who wrote and offer that neither our seller nor we could not accept. In fact, in advising that they not accept we would not be doing them just service. Being that our primary guiding principle is service first, we advised them to accept and as the market shifted the odds of another buyer meeting them at this price point was less than rare.
As the dust cleared, our sellers were thrilled with the sales price and able to move onto their next home. The new buyers, while paying what seems like an astronomical amount over asking will own the home of their dreams and in-time the appreciation will eclipse the initial investment. Also, in doing the math should they renovate their home to create their own modern farmhouse they would have spent well in excess of the premium of just moving to this property.
With this said, we can finally show you the interior of this amazing house. Have a watch as Dennis walks you through this exceptional Ken Sunzeri build: